After 12 years in the direct marketing industry working as Group Publisher for Phillips Publishing (now known as Healthy Directions)...

          ... and later as Executive Vice President for Georgetown Publishing House...

          ... I left the corporate world in 1999 and began my freelance career as a direct mail copywriter.

          Having superstar copywriter Clayton Makepeace as my mentor was a career blessing. 

          Clayton taught me the art of copywriting.  He showed me how to connect with my market and write killer copy.

          Master copywriter Gary Bencivenga also taught me the art of persuasion.  Attending his exclusive and once-in-a-lifetime Bencivenga 100 Seminar was a career highlight.

          For the past 11 years, I've created, multi-year controls for clients such as Healthy Directions, True Health, Weiss, Health Resources, NatureCity, Soundview Publications and Sun Chlorella USA.

          Plus, I've launched extensive e-zine promotions for nutritional supplement companies.

          I specialize in "home run" packages - and thrive in a creative environment where clients are willing and able to think "outside the box" and let me go for it! 

          I'm always on the lookout for an opportunity to launch a new market ... revive a struggling product ... and help clients boost revenue and experience higher profit margins!